New Ichiban: Hibachi thrills, fast service, delicious bites.
New Ichiban in Huntsville brings Japanese and hibachi dining to Whitesburg Dr, where meals are prepared right at the table with a show-stopping flair. Guests praise delicious fare, attentive staff, and quick service, making it ideal for groups or family dinners. While many enjoy the lively atmosphere, a few reviews note concerns about room temperature and cleanliness, and some changes to share-plate policies.
4851 Whitesburg Dr, Huntsville, AL 35802, USA
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Live cooking shows at your table with grilled meats, seafood, and vegetables, served with rice and sides.
Freshly made sushi rolls, sashimi, and nigiri using high-quality ingredients and traditional techniques.
Special setups for parties and events with shared plates and entertaining chef performances.
Affordable combo meals available during lunch hours for a quick and satisfying visit.
Convenient options to enjoy our Japanese cuisine at home or on the go.
Overall rating
Kathleen Conaway
Me and family went there for Christmas Dinner. My daughter came home for Christmas 2025 And we didn't want to cook Christmas Dinner this year. So my daughter in law and son said let's try here for Christmas dinner. And the food was delicious. It was cool to watch them cook your food right in front of you. The atmosphere was good. There was enough food. I will go back to try other stuff.
Richard Hamilton
My family and friends went here for lunch today and while the food and service was good and the atmosphere was not so good. Our cook/chef was fantastic and of course put on a great show which the kids loved. However, while sitting at the BBQ I looked off across the room at the floor just outside our sitting area and a giant cockroach was walking along looking for food. If there’s one cockroach there is a million so that was disturbing and disgusting and probably means I won’t good back. If a place can’t keep it clean enough to keep roaches out then it’s a place I don’t need to eat at.
Maggie Landers
“Disappointed With the New Share Plate Rules” I’ve been to this Japanese restaurant several times, and one thing we’ve always done is the share plate. It has always included the full meal—rice, veggies, and sides—just split between two people. We’ve never had an issue and it’s part of why we kept coming back. But this time was completely different. When they started cooking, we were told that a share plate now only comes with rice and nothing else. No veggies, no extras. That was a big surprise, and honestly disappointing. If you’re going to change something customers are used to, it needs to be made very clear either on the menu or by the server when ordering. It’s not right to wait until the food is already cooking to tell people. The food was still good, but the experience left a bad taste because of the lack of communication. I hope they improve the way they explain their new policy, because it makes a big difference in whether people want to return
Sophia Watson
The food was great and our chef was entertaining. Our only issue was the restaurant being insanely hot even before the stovetop was turned on. It did genuinely damper the experience a bit, but other than that it was a fun time at one of the few hibachi places in Huntsville.
Kevin Seeker
Super fast service. We did not have to wait. The staff is very attentive and friendly. The quality of food is excellent. A great place for group dining.
