One-on-one consultations to help you find pieces that resonate with your style and occasion.
Handpicked collections from top designers, featuring timeless and trendsetting clothing and accessories.
Confident online shopping with expert recommendations and feedback via our website.
A selection of hard-to-resist jewelry and accessories to complement any outfit.
Finding the perfect pieces for events, from elegant basics to standout designs.
My go to spot and hands down favorite shop in Honolulu. Perfectly curated, great attention to detail and wonderful people. The jewelry is hard to resist and you can find everything from basics to something perfect for a special occasion! 💯 💯 💯
We Are Iconic is hands down the best boutique and shopping experience in Hawaii, and one of the best in the world. The owner Shie has an incredible eye for what’s fashionable and on trend, and also practical so you actually wear it. Her curation fuels all the top fashionistas in Japan and Hawaii, and the overall experience is five star.
We Are Iconic is a retail gem that truly lives up to its name. From the moment you step inside, the team excels at building genuine relationships by prioritizing customer connections. As an avid shopper, it’s refreshing to be in a place where they take the time to understand and help me find pieces that resonate with my style, making every visit feel personalized and enjoyable. One of the main reasons I continue to return to We Are Iconic is that Shie and her team never judge or exclude me, even though most of their clothing is designed for women. We Are Iconic embraces diversity and offers clothing for all occasions, ensuring there’s always something for me to wear. Furthermore, the team isn’t just a group of advisors; they’ve become friends who genuinely care about helping me feel and look my best. We Are Iconic demonstrates that personalized service and meaningful connections can elevate your shopping experience. If you want to shop in an environment where you are valued and celebrated, this is the store for you.
If you want to be on the forefront of fashion you must come here! Shie and her team curate the most beautiful pieces. They blend simplicity and elegance with intricate detail and craftsmanship so seamlessly. The designers and the collections they select embody both timeless pieces and cutting edge, trendsetting pieces. I find it so thrilling to know when I buy something from them, I will not see it hit mainstream trends for months! But! All the pieces I buy, I am able to wear for years because they only select the highest quality designers. Whenever I am in Hawaii, We Are Iconic is a must stop. The experience is like no other. Since it is so personalized I can shop online with confidence because they provide excellent recommendations and feedback. Their site keeps me coming back for more and seriously brings me so much joy!
WAI is one of indulgences that I can't live without. I may stray or stay away for periods at a time, but one thing for sure I keep coming back for more. The high-end fashion is always superb. Never did I think I'll have any opportunity attributing one-of-a-kind pieces into my wardrobe. WAI is absolutely wonderful. The price points varies but you'll leave feeling satisfied. Pieces like Gianni, Isabel Marant, Tibi, & more, you can never find at any regular Honolulu-Based Boutiques. If you are in search of unique and matured-like pieces, it's available at WAI. WAI is not for the budget-minded individual. Shie, Nate, Tomo & Alyssa are great at customer service. They are very personable to your shopping needs and will never pressure you to buy. Their store is very spacious, clean, and bright. You'll find your shopping experience a pleasurable one.

Curating high-end fashion for the style-forward, where personalized service meets iconic design.
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WE ARE ICONIC is a premier boutique in Honolulu, Hawaii, offering a meticulously curated selection of high-end fashion from top designers like Gianni, Isabel Marant, and Tibi. We specialize in blending timeless elegance with cutting-edge trends, providing unique, quality pieces for women and diverse styles. Our team builds genuine connections, offering personalized styling advice to help customers feel confident and celebrated. Whether for everyday wear or special occasions, we deliver a five-star shopping experience both in-store and online.
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