High-quality contemporary Danish furniture including sofas, tables, and storage units.
Personalized in-store consultations with knowledgeable staff to plan your home layout.
Curated selection of decor and accessories to complement your furniture.
Professional delivery and setup for purchased items in the Birmingham area.
Assistance with product care, warranties, and issue resolution.
We found every aspect of service and product to be excellent – we visited the store, were advised in a friendly and knowledgeable way. To demonstrate how happy we were we purchased 2 sofas and then we purchased another 1 and then another 2 – and we are very happy. The delivery team each time were excellent.
We are delighted with the client service. Mrs. Samantha Brimson is very patient and an excellent listener. She helped us make the right choice.
Great space and location to explore the very best in contemporary Danish design. Very friendly and attentive staff.
Shocking after-sales service! BoConcept actual response to my complaint in '21; I did not spend over £5,500 in your store on an outdoor sofa for it to be ruined; temporarily or otherwise by very covers meant to protect it. I expect my situation to be understood. I expect this to be resolved. I expect you to do your job. Dear Mr P... I believe in treating people as I would like to be treated, which is why I’m remaining polite, despite your approach which is borderline aggressive /abusive. The product You purchased weather resistant furniture, specifically ‘high resistance fabric for all weather use. Aluminium base ensures durability in all weather’ And the covers are described ‘’ The seat and back cushions of Rome are all weather resistant, but for optimal protection use this custom cover’’. The covers improve protection, they are an additional layer. They also have similar permeable design to the cushion fabric to maintain the ability of the product to work through the seasons. Weather resistance is not waterproof. We don’t call it waterproof. Weather resistance means durability through different conditions. Your complaint Your complaint started about rain penetrating the covers. They are performing as described, neither the cushions or covers are claimed to be waterproof, you cannot expect them to be something that they are not. And you complained about water / tide marks after you bought the cushions inside. We are not responsible for your actions, it was your decision to bring the cushions inside when part was wet and part was dry, this is what created a natural tide mark. They are do not need to be brought inside even in heavy rain, they are durable outside furniture, designed, as described, to be left outside. They drain and dry naturally, they would not have any marks if the whole surface had been exposed to the same conditions. If you leave the cushions outside this will wash away naturally in rain. Summary The product is performing as designed and claimed. If it were waterproof it would be called waterproof. It isn’t, and you know this well. But you still feel justified to blame us for this, and the results of your own actions. Mr P..., I don’t want you unhappy, and you may have misunderstood what weather resistance means, but the facts do not support the complaint you’re making. And your approach doesn’t create any goodwill. I can arrange an inspection of the product for manufacturing defects by an independent expert (who acts on behalf of trading standards / furniture brands) You can talk to trading standards if you believe the product is falsely described I’m always happy to talk to you - if you can be reasonable. I am sure that you don’t mean to come across as harassing, but you do, and it isn’t helping. So please think about how you handle this. With regards Managing Director
Such an amazing brand and store. We loved almost all of the furniture and accessories. Suphada (store assistant) was super helpful. She spent almost 2 hours with us and she has a good taste. We bought 2 sofas and def coming back ✌🏻🫶🏻

Contemporary Danish design for modern living in Birmingham.
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BoConcept Birmingham offers premium, contemporary Danish furniture and home accessories, blending style with functionality. Located at Cookes Furniture, we provide personalized design consultations and exceptional customer service to help you create your ideal living space. Our curated collections feature sofas, storage solutions, and decor for a sleek, modern aesthetic.
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