Custom makeup for brides, including trials and wedding-day services with long-lasting, photo-ready results.
Professional makeup for special occasions like parties, photoshoots, and corporate events.
Efficient makeup for bridal parties and groups, accommodating various skin tones and preferences.
Personalized consultations to discuss looks, ensure comfort, and perfect your style before the event.
Mobile makeup artistry at your venue or home, providing convenience and a relaxed atmosphere.
Amelia with Soft Glow Makeup is incredibly talented, fun, and works pure magic. I’ve utilized her for important events and she will always be my first choice for glam services. Amelia was attentive, prepared, and discerned the best look based on the nature of my events. She gave me a much needed elevated version of myself that left me comfortable, confident, and lasted throughout the day and night. Amelia is wonderful to chat with as well and is an all around great person with amazing skills. I highly recommend her and Soft Glow Makeup!
Oh my goodness, I cannot express enough how much Amelia made the morning of our wedding so special. She is not only so talented at make up but she is also such a wonderful and genuine person, and exactly the energy you want to have the morning of your wedding. I instantly felt relaxed in her chair, everything from how she did my make to the conversations we had made me feel so at easy. Please book her for your make up needs, you will not regret it! Thank you Amelia!!! Photo credit below belongs to Brittany Kathleen Creative Co!
Amelia from Soft Glow Makeup is so so fun and easy to work with. From the beginning consultation to the day of jitters, she truly put me as the bride at ease. When I was feeling a bit dehydrated and anxious the morning of, she asked my bridal party to bring me electrolytes in the chair. Exactly what I needed without me having to ask. Her talent is unmatched - I was glowing & my makeup look lasted all night! Even through a very humid outdoor dance floor situation, and then an active karaoke session. My garden party (my mom and my gals) all provided positive feedback about how quick and efficient Amelia and her team were. She listened to their requests intently, and adapted through various skin tones/types with ease. Do yourself a favor & skip the hunt - book Amelia from SGM!!!!!
Everyone should hire Amelia/Soft Glow. Best money I spent for myself and my bridesmaids!!! My bridal makeup lasted from 8 AM until end of the night and it was 90 degrees out that day (no joke!!) Not only was my makeup perfect, Amelia was the best. She is so easy to get along with and she is so KIND and non judgmental. She listened to what I wanted and delivered! I will definitely recommend her to anyone. 🤗🤗
Amelia did my bridal makeup and I couldn't be more impressed! As someone who does not wear much makeup on a daily basis, I was a little nervous about getting it done professionally, but as soon as Amelia did my trial, all of that worry disappeared. I still looked like myself, but elevated, and I've never felt so beautiful! On top of it all she was nothing but sweet and helpful. I would definitely recommend working with Soft Glow Makeup.

Elevated beauty that lasts, for your most important moments.
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Soft Glow Makeup specializes in professional bridal and event makeup artistry in New Brighton, MN. Led by the talented Amelia, our team creates personalized, long-lasting looks that enhance your natural beauty while keeping you comfortable and confident. We focus on listening to your vision, adapting to all skin types and tones, and providing a relaxing, joyful experience—especially for brides on their big day. With a perfect 5-star rating, we’re trusted for flawless makeup that endures through any celebration.
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