Freshly baked croissants, cookies, and bombolones with unique flavors like Everything Salmon and strawberry matcha.
A variety of vegan treats including donuts, croissants, and bombolones made with plant-based ingredients.
Creative, visually-pleasing beverages that complement our baked goods, perfect for a pick-me-up.
Custom orders for offices, events, and get-togethers with a selection of savory and dessert items.
Comfortable seating area in the back for enjoying your treats in a bright, well-maintained space.
Unregular couldn’t be a better name… Nothing is regular here, the flavors explode in your mouth and you taste the difference between what you could get elsewhere, and something done with care and love! Super recommended!!!
a place to rest your bones so you can caffeinate and enjoying some sweet or savory baked calories, near Union Square Park, is Unregular Bakery. the space is brightly lit with splashes of color throughout, a large display of eye-catching baked goods , and a good amount of seating in the back if you want to stay...the space is well-maintained and clean. coffee here was fine and complemented the big chocolate chip cookie i got. the cookie has a nice balance of softness and crispness with soft chocolate chunks in buttery cockiness. thought the service was a bit chilly that day, not really unfriendly but not friendly...it was odd for a vibrant place. maybe an off day for those employees that day. Unregular Bakery also offers a variety of creative visually-pleasing drinks as well. definitely worth a stop if you want to grab a variety of savory or dessert-y items for the office or a get-together...or just need a solo late afternoon pick-me-up.
I popped in Friday evening for a sweet treat and was happy with the variety of vegan options they had. I got the Boston green donut and the chocolate mini croissants. The croissants were a little too crispy for me personally, but considering their size, I think that’s just how their texture is — they’d probably be great if you were dunking them into a drink. The donut was good too, it had all the flavors you want from Boston crème, but wasn’t overly sweet.
Where Croissants Get Their Groove Back Walked in expecting a decent pastry. Walked out wondering if I’d just eaten the croissant equivalent of a jazz solo. The Everything Salmon Croissant is what happens when brunch decides to dress up and flirt with you. Cream cheese, red pickled onions, capers, and that everything seasoning all tucked into a croissant so flaky it probably ghosted someone last week. It’s not just delicious. It’s emotionally complex. Then came the mini strawberry matcha croissants. Tiny. Pink. Strawberry-sweet. They taste like springtime got a job in fashion and started dating a pastry chef. I ate one and immediately considered quitting my responsibilities to become a full-time croissant critic. The staff? Absolute legends. Warm smiles, quick service, and zero judgment when I asked if I could legally marry a baked good. They made me feel like I belonged there, even though I was clearly having a spiritual experience over laminated dough. Unregular Bakery might be the name but the joy is suspiciously consistent. If you’re on 4th Ave and not stopping in, you’re doing Manhattan wrong.
I looked at their menu online before coming and was pleasantly surprised they had a few other vegan options in the shop. I got the vegan chocolate croissant and vegan boston creme bombolone with almond creme filling. The bombolone was definitely the best of the 2. It was squishy and delicious in every way and not too sweet. Just perfect and filling! I’ll definitely come back.

Where every bite is an unexpected delight—artisanal baked goods with a creative twist in the heart of NYC.
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Unregular Bakery is a vibrant, artisanal bakery located near Union Square Park in New York City, offering a unique selection of sweet and savory baked goods. Known for its eye-catching displays and creative flavors, we serve everything from flaky croissants and chocolate chip cookies to vegan options and specialty drinks. Our bright, clean space provides a welcoming atmosphere for solo visits, office treats, or gatherings, with friendly staff dedicated to crafting high-quality, visually-pleasing items that stand out from the ordinary.
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